BUAD 5011 - Communicating for Results

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Being a successful leader in business or the professions requires effective communication skills. The need to communicate well is critical. This course covers topics relating to the personal awareness and development of communication abilities, as well as, an appreciation of audience analysis, message and content development, structure strategies, and style and tone impact. Throughout the course, students have many opportunities to develop their communication skills by writing, speaking, and increasing their insight and knowledge of the communication process.