Credits required for Online Masters of Marketing - 33

Degree Completion Time - 4 Semesters

Online MSM Program Courses

• BUAD 5207 - Renaissance Marketer Credits: (4)
• BUAD 5217 - Analytics for Evaluation Credits: (4)
• BUAD 5247 - Analytics for Planning Credits: (4)
• BUAD 5257 - Product Management and New Product Development Credits: (4)
• BUAD 5267 - Market-Driven Innovation Strategy & Management Credits: (4)
• BUAD 5277 - Integrated Campaign Management Credits: (4)
• BUAD 5287 - Digital Content Management Credits: (4)
• BUAD 5297 - Capstone: Revolutionary Marketing Leadership Credits: (4)

Residency Requirement

A one (1) credit on-campus residency experience is required. Online residency requirement to be completed prior to final course.

• BUAD 5237 - Residency: “Special Topic” Credits: (1)